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Friday, 4 February 2011
Magazine Evaluation- Question Three
What kind of media institution might distribute your media product and why?
Some examples of media companies who may be interested in distributing my media product are Bauer Consumer Media (publisher of Kerrang!, Mojo and Q), IPC Media (publisher of NME) and Sonic Publishing (publisher of Rocksound).
However, as Bauer media is "Europe’s largest privately owned publishing Group" and already publishes "over 300 magazines in 15 countries", it may not want to publish another rock music magazine as well as Kerrang!, Q and Mojo.
IPC however, only publishes one music magazine, NME, which is more "indie" than rock, so they might be interested in my media product as well. Sonic Publishing publishes five music magazines, including Rocksound and 4 web-based online magazines. This suggests that maybe Sonic Publishing already publishes enough music magazines or that they may want to publish my media product online rather than in print. However, it may also mean that they would be interested in another print-based music magazine. Seeing as Rocksound is printed monthly, they may want to publish a weekly music magazine as well.
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