Magazine Evaluation- Question Five

How did you attract/address your audience?

I attracted the audience by making the Front cover eye-catching and similar to current music magazines of the same genre (for example, Rocksound and Kerrang). I also used a front cover featuring someone playing an instrument, making it obvious that it is a music magazine with cover lines in bold font, making them stand out. I also carefully chose the artists to be featured on the cover lines, so it would appeal to people who like certain artists, and made sure they were a variety of styles of rock music making it appeal to the majority of rock fans. I feel having a young model on the cover would appeal to young readers who may feel as if they would be able to 'relate' or empathise with a young person rather than an older artist, who may be 'before their time' or 'old'. I also made sure to feature competitions featuring a 'popular' up-to-date young band (Bring me the Horizon), which would appeal to quite a young audience as it gives them the oppurtunity to meet band members who may be their idols or just their favourite celebrity. I also chose the colours of my house theme to be bright and eye-catching. My contents page is eye-catching as it features photos and lots of large brightly coloured text. My double page spread is also supposed to appeal to audiences as the pull quotes are large and interesting (I chose the most interesting excerpts of the article to use as quotes) and are also bright. My photograph is also appealing to the audience and eye-catching as it is large and the model is within the magazine's target audience age range so the readers would be able to relate to someone of a similar age.