I think that the audience for my media product would be 16-24 year olds who are into the genre of rock music. It will not matter what sub-genre of rock music they like because, like most music magazines it will feature a lot of different artists who play different types of music. I don't think it would appeal to a specific gender, but i do think it would appeal to certain types of people, for example, not everybody wants to regularly buy a magazine just because it features the genre of music they like. The audience would hopefully be brand-loyal to my magazine, and therefore buy it regularly, which would mean keeping the content standardised to keep them interested. I think it appeals to young people in general rather than any specific age group. The majority of the readers will be male, as the music magazine market is very male-dominated and therefore male-orientated too. However, it is not aimed at any specific gender so would hopefully appeal to both genders equally. The audience may not be the same as the target audience and there may be some older or younger readers too, but hopefully most readers would be aged between 16 and 24. I suppose the model featured in my magazine represents my target audience very well, as she is aged between 16 and 24 and listens to many sub-genres of rock music.
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